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“WE” vs “THEM”

Posted on October 9, 2018 by Suresh Rajani

English wasn’t my 1st language and thinking about it wasn’t probably my 2nd or even 3rd language I spoke but the words we use in a business environment are so critical.

Yesterday I had to call icare NSW because I had emailed them the change to my business name and email address over a month ago and they still sent an important email to my old email address. I explained what had happened and the friendly customer service person says “They are really behind with taking action on the emails they have received recently.”

There was the word again “THEY”. I am calling icare NSW and its simple as that. If you have departments that deal with different kinds of requests, etc, that is perfectly fine and normal but then you still are part of the company and the team.

There should just be “us” and “we” not “them” or “they”.

Category: Business Mindset, NEXT ZERO, Small Business

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